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  • The 2024 PRIME LINEUP

    April 20, 2024 - Announcing  today a new golf ball lineup offering “Performance for All”. Continuing our fundamental belief that urethane golf ball cover technology helps all golfers by improving performance in the scoring areas. The new lineup focuses on offering urethane technology at an affordable price, while optimizing the golf ball performance based on player swing speed, or a more frequently known data point, 7-iron distance. 

      2024 PRIME GOLF BALL LINEUP